As South Africa’s leading brewer, SAB is committed to promoting responsible alcohol behaviour – both inside and outside the company. As a subsidiary of SABMiller plc, it subscribes to the Group’s Alcohol Framework and has a comprehensive Code of Commercial Communication in place. SAB also actively seeks to encourage collaboration across the areas of education, access to information, law enforcement and parental involvement to encourage responsible alcohol behaviour.
SAB is South Africa’s leading producer and distributor of alcoholic and non-alcoholic beverages and one of the nation’s largest manufacturing firms.
- SAB employs nearly 9,400 people, more than 75% of whom are from previously disadvantaged groups, and 58% of its workers are black.
- In addition SAB’s operations support an estimated 37,095 jobs at SAB’s first round suppliers.
- For each job offered by SAB and its first round suppliers, 6.7 additional jobs are supported in the rest of the South African economy.
- In all 355,000 full time jobs in South Africa can directly or indirectly be traced back to the production of SAB’s products.